Business owners know that reviews are incredibly important for their business. It’s not just about the number of reviews, but it is also how positive they are. Once you start trying to get more reviews, you realize how difficult it can be. In this post, we will go over some tips and tricks to get more reviews for your small business!
There are many benefits when it comes to getting reviews from your customer including greater brand awareness, a better reputation for your brand and it can also lead to an increase in sales. Reviews can help Google Rankings indirectly.
You need to ask for reviews and recommendations
First of all, you need to ask for a review. It may sound silly but not every customer will go ahead and leave one themselves. Unless, of course, they had a bad experience. In that case, they will make sure everyone knows about it!
Failing to ask for reviews could mean you begin collecting more negative reviews than positive ones. This differs industry-to-industry of course — restaurant customers will be happy to leave far more positive reviews than, let’s say, a new home buyer for a real estate agent.
How should I ask for a review or recommendation?
There are many ways in which you can get your customers to leave a review, but the most popular methods include email, SMS, and phone call requests. Asking your customer service team or managers to ask each individual customer if they would be willing to take the time out of their busy schedule to leave a review helps!
One tip is to create an email list from all of your customers who have bought from you in the past year. Then, send them an email asking them nicely if they would please leave feedback for your company on Yelp, Facebook, or Google Reviews because those websites help other people find great businesses like yours.
If you don’t feel comfortable asking someone in person, on the phone, or even through a message (SMS or FB, for example), then having an automated system is best for you. Check out our Local Marketing Suite for an easy, automated tool that can do this for you!
Remember, you are competing with many other brands online so it is vital that your reviews are high quality and positive!
By simply asking for a review from each customer, they will be much more likely to share their thoughts about the products they have purchased which may positively influence others into making a purchase too!
What do I do when someone leaves a review for my business?
Once you have had several positive reviews, consider sending a thank-you card or gift to your customer in order to show that their feedback is valued and appreciated! This will only further assure them that leaving a review was the right choice — and your customers will love you more for it!
You can even send coupons with discounts on other products which may incentivize them into purchasing another product from your brand instead of going elsewhere. Receiving such amazing support will allow customers to feel involved in the process too – everyone loves feeling special after all!
These are the key factors that can help you to get more reviews.
- Ask your employees to leave reviews on Yelp, Facebook, Google, and Glassdoor.
- Keep your business’s social media accounts active with relevant posts that will encourage people to share their own experiences.
- Encourage customer feedback by asking them how they feel about the products and services you provide.
- Provide surveys at the end of every purchase so customers can give you feedback on what they liked or didn’t like about your store/business.
- Invite customers into private groups where they can ask questions and get helpful answers from you directly (for example, a group for brides-to-be).
If you’ve been looking for ways to increase your product or service sales, then it’s time to take a step back and think about how the human mind works when making purchasing decisions. While there are plenty of tactics out there that business owners can use in order to drive more traffic their way, many neglects one of the most important parts – understanding what goes on inside our customers’ heads as they engage with us online.
You can also check out the 6 key steps to building a great online reputation.
We hope these tips will help other businesses do the same! What is your favorite tactic for increasing customer engagement? Let us know