Social Media Mistakes to Avoid

Social Media Mistakes to Avoid

There are many benefits of utilizing social media when it comes to your business marketing strategy. However, have you ever stopped to consider the ways your social media use could be hurting your business? In this post we will look at five common social media...
What is a sitemap and how does it improve your SEO?

What is a sitemap and how does it improve your SEO?

When approaching SEO many small businesses focus on content creation, keywords, social media, and web design, all of which are important factors in ranking well with search engines.   However, a sitemap is a critical piece of your website’s search engine optimization...
Speak to your audience, not at them, with keyword research

Speak to your audience, not at them, with keyword research

In the world of search engine optimization, there are many phrases that get thrown around and have often become meaningless for the most part. Heck, even the term “SEO” itself has become such an overused term that web companies throw into their repertoire...
Why your website needs a facelift this year

Why your website needs a facelift this year

The first month of 2017 is officially over! As we embark on the shortest month of the year, it is time to check in with your business goals for the new year to ensure you are staying on track. If you find yourself falling short of you resolutions as you review your...
Is your website an asset, or a hassle?

Is your website an asset, or a hassle?

If you are a small business owner that is unsure if your website is an asset or a hassle for your business, you are not alone. In fact, despite the fact that over 97% of customers now use the internet to research goods and services before purchasing, the Small...