The benefits of blogging for business

The benefits of blogging for business

Blogging has come a long way since its inception in 1994. No longer are blogs just the “weblogs” of a person’s personal journal, but blogging has become a term associated with regular, dated content. The importance of blogging in recent years has continued to rise as...
What is the best blog post length for SEO?

What is the best blog post length for SEO?

When it comes to blogging, one of the most frequently asked questions that we hear relates to the ideal length for a blog post. The best blog post length for SEO will depend on several factors, which include value and user engagement. There are a lot of considerations...
Social Media Mistakes to Avoid

Social Media Mistakes to Avoid

There are many benefits of utilizing social media when it comes to your business marketing strategy. However, have you ever stopped to consider the ways your social media use could be hurting your business? In this post we will look at five common social media...
What is a sitemap and how does it improve your SEO?

What is a sitemap and how does it improve your SEO?

When approaching SEO many small businesses focus on content creation, keywords, social media, and web design, all of which are important factors in ranking well with search engines.   However, a sitemap is a critical piece of your website’s search engine optimization...
Speak to your audience, not at them, with keyword research

Speak to your audience, not at them, with keyword research

In the world of search engine optimization, there are many phrases that get thrown around and have often become meaningless for the most part. Heck, even the term “SEO” itself has become such an overused term that web companies throw into their repertoire...