Category: Online Marketing Blog Posts - Page 2

Best tools for developing buyer personas

Best tools for developing buyer personas

If you are a small business owner developing your online marketing strategy, you probably already have a target customer in mind. And that is a perfect first step! Knowing the audience you are trying to attract to your SMB is a critical aspect of planning your...
Why your business phone never rings

Why your business phone never rings

Your new business website ready-to-go! The design is modern and responsive, the content is optimized for search engines, your social media accounts are linked and you have a clear “Contact Us” button for potential customers to initiate contact with your business. So...
6 ways to find new business opportunities

6 ways to find new business opportunities

If you are a small business, one of your biggest challenges is probably finding leads that fit into the very specific criteria for your industry niche. After all, anyone can find leads, but finding quality leads that are a good fit for your brand services is where it...
Creating a small business lead generation funnel

Creating a small business lead generation funnel

We have previously discussed generating leads through content marketing, SEO, a strong social media presence and other internet-based methods. However, as a small business owner, you may be left wondering how to make these leads into customers, a term known in the...