The benefits of blogging for business

The benefits of blogging for business

Blogging has come a long way since its inception in 1994. No longer are blogs just the “weblogs” of a person’s personal journal, but blogging has become a term associated with regular, dated content. The importance of blogging in recent years has continued to rise as...
Get a better ROI by doing the opposite of advertising

Get a better ROI by doing the opposite of advertising

If you are an SMB owner relying on traditional forms of advertising such as radio ads, brochures, flyers, direct mailing campaigns, and television, but are looking for a way to improve your ROI, inbound marketing may be for you! Although traditional outbound marketing...
Getting started with inbound in 2017

Getting started with inbound in 2017

We are a few weeks into the new year, and if you resolved to get more business leads in 2017, it is time to sit down and get serious about making your 2017 resolutions a reality. One of the most effective ways to increase business leads is to incorporate inbound...
How to warm up your leads automatically

How to warm up your leads automatically

If you followed our example and resolved to get more leads this year, you have probably been focusing on the first step of our Lead Generation Funnel: Visitors—more specifically attracting visitors to your website and converting them to leads. But now that you have...