The benefits of blogging for business
Blogging has come a long way since its inception in 1994. No longer are blogs just the “weblogs” of a person’s personal journal, but blogging has become a term associated with regular, dated content. The importance of blogging in recent years has continued to rise as...
Invest in your company’s future by OWNING your media
Using various media sources is a key way for small-to-medium-sized businesses to market their companies. There are three main types of media that marketing experts focus on, including: paid, earned, and owned media outlets. SMBs tend to focus a lot of their energies...
Is your website an asset, or a hassle?
If you are a small business owner that is unsure if your website is an asset or a hassle for your business, you are not alone. In fact, despite the fact that over 97% of customers now use the internet to research goods and services before purchasing, the Small...