Author: Wes Foster Blog Posts - Page 2

What are Local Citations?

Oct 31, 2017 | Local SEO, SEO

As a small business owner, there’s no doubt that you want to achieve as much success as possible. While you might have a beautifully designed and easy-to-use website, and you might have a tremendous following on social media, your website needs to be in front of your...

The benefits of blogging for business

Jun 16, 2017 | Business, Inbound Marketing

Blogging has come a long way since its inception in 1994. No longer are blogs just the “weblogs” of a person’s personal journal, but blogging has become a term associated with regular, dated content. The importance of blogging in recent years has continued to rise as...

What is a sitemap and how does it improve your SEO?

Apr 5, 2017 | SEO

When approaching SEO many small businesses focus on content creation, keywords, social media, and web design, all of which are important factors in ranking well with search engines.   However, a sitemap is a critical piece of your website’s search engine optimization...

Speak to your audience, not at them, with keyword research

Mar 1, 2017 | SEO

In the world of search engine optimization, there are many phrases that get thrown around and have often become meaningless for the most part. Heck, even the term “SEO” itself has become such an overused term that web companies throw into their repertoire...

Invest in your company’s future by OWNING your media

Feb 14, 2017 | Business, Inbound Marketing, PPC

Using various media sources is a key way for small-to-medium-sized businesses to market their companies. There are three main types of media that marketing experts focus on, including: paid, earned, and owned media outlets. SMBs tend to focus a lot of their energies...